For the first time ever, Ogilvy and IBM join forces to create a special session for Scandinavian marketeers like you in B2B industries.

Digital initiatives within pharma and medtech are often driven by high ambition and large investment. Problem is, they rarely live up to their full potential. Digital tools tend to be launched as one-off add-ons not anchored in a wider business strategy. Today however, more and more companies are recognising the importance of integrating digital into the core of their business. This interview with Ogilvy NY’s Ritesh Patel was recorded june 2018.

The Pipe — RSS feed


Newsletter & Events

The Pipe is a podcast from Ogilvy.

Listen to all the podcasts on soundcloud, use the RSS feed with your podcast app or subscribe to the channel on iTunes.

Newsletter & Events